Privacy policy

Last updated: 13 January 2025

This Privacy Policy describes how Émée (the “Site”, “we”, “us” or “our”) collects, uses and discloses your personal information when you visit, use our services, make a purchase from emee-foulard.com (the “Site”), or otherwise communicate with us about the Site (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a website visitor or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as described below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses described below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce applicable terms of service and protect or defend the Services, our rights and the rights of our users or others.

Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term “personal information”, we mean information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you submit directly to us through our Services may include:

  • Contact details, including your name, address, telephone number and email address.
  • Order information, including your name, billing address, shipping address, payment confirmation, email address and telephone number.
  • Account information, including your username, password, security questions and other information used for account-security purposes.
  • Customer-support information, including information you choose to include in communications with us, for example when you send a message through the Services.

Some features of the Services may require you to provide certain information about yourself directly. You may choose not to provide this information, but doing so may prevent you from using or accessing those features.

Information We Collect About Your Use

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network-connection information, your IP address and other information about your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers that may collect information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.
  • Our payment processors, which collect payment information—for example, bank-account, credit- or debit-card and billing-address information—to process your payment, fulfil your orders and provide the products or services you have requested in order to perform our contract with you.
  • When you visit our Site, open or click emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online-tracking technologies such as pixels, web beacons, software-development kits, third-party libraries and cookies.

Any information we obtain from third parties will be handled in accordance with this Privacy Policy. See also the section below, Third-Party Websites and Links.

How We Use Your Personal Information

  • Providing Products and Services. We use your personal information to provide the Services and perform our contract with you, including to process your payments, fulfil your orders, send notifications relating to your account, purchases, returns, exchanges or other transactions, create, maintain and manage your account, arrange shipping, facilitate returns and exchanges, and provide other account-related features and functionality. We may also improve your shopping experience by allowing Shopify to match your account with other Shopify services that you choose to use. In this case, Shopify will process your information as described in its Privacy Policy and Consumer Privacy Policy.
  • Marketing and Advertising. We may use your personal information for marketing and promotional purposes, for example to send marketing, advertising and promotional communications by email, SMS or post and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. If you reside in the EEA, the legal basis for these data-processing activities is our legitimate interest in selling our products under Article 6(1)(f) of the GDPR.
  • Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password or other access information. If you believe your account has been compromised, please contact us immediately. If you reside in the EEA, the legal basis for these data-processing activities is our legitimate interest in keeping our website secure for you and other customers under Article 6(1)(f) of the GDPR.
  • Communicating with You and Improving the Services. We use your personal information to provide customer support and improve our Services. This is in our legitimate interests so that we can remain responsive, provide effective services and maintain our business relationship with you under Article 6(1)(f) of the GDPR.

Cookies

Like many websites, we use cookies on our Site. For specific information about the cookies we use in connection with operating our store through Shopify, please visit https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Site and Services, including to remember your actions and preferences, conduct analytics and better understand how users interact with the Services, in our legitimate interests to administer, improve and optimise the Services. We may also permit third parties and service providers to use cookies on our Site to better tailor services, products and advertising on our Site and other websites.

Most browsers automatically accept cookies by default, but you can configure your browser to remove or reject cookies through your browser controls. Please bear in mind that removing or blocking cookies may adversely affect your user experience and may cause some Services, including certain features and general functionality, to work incorrectly or become unavailable. Blocking cookies may also not completely prevent the ways in which we share information with third parties such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for contract-performance purposes, legitimate purposes and other reasons subject to this Privacy Policy. These circumstances may include:

  • Vendors or other third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, order fulfilment and shipping.
  • Business and marketing partners that provide services and advertising to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you ask us to disclose, or otherwise consent to our disclosure of, certain information to third parties, for example to ship products to you or through your use of social-media widgets or login integrations, with your consent.
  • Our affiliates or other companies within our corporate group, in our legitimate interests to operate a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations—including responding to subpoenas, search warrants and similar requests—to enforce applicable terms of service, and to protect or defend the Services, our rights and the rights of our users or others.

We have disclosed the following categories of personal information and sensitive personal information about users for the purposes described above in the sections “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information”:

Category Categories of Recipients
  • Identifiers such as basic contact details and certain order and account information
  • Commercial information such as order information, purchase information and customer-support information
  • Internet or other similar network activity, such as Usage Data
  • Geolocation data, such as locations determined from an IP address or other technical measures
  • Vendors and third parties that provide services on our behalf, such as internet-service providers, payment processors, fulfilment partners, customer-support partners and data-analytics providers
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive personal information without your consent or for the purpose of inferring characteristics about you.

With your consent, we share personal information for advertising and marketing activities as described above.

Third-Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of those sites, including the accuracy, completeness or reliability of information found on them. Information you provide in public or semi-public areas, including information you share on third-party social-media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply endorsement of the content of those platforms or of their owners or operators, except as stated within the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information about children. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the details below to request its deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell”, as those terms are defined under applicable law, personal information relating to individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measure is perfect or impenetrable, and we cannot guarantee “absolute security”. In addition, information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances and, in some cases, we may decline your request as permitted by law.

  • Right to Access/Know. You may have the right to request access to personal information that we hold about you, including details of how we use and share your information.
  • Right to Delete. You may have the right to request that we delete personal information we hold about you.
  • Right to Correct. You may have the right to request that we correct personal information we hold about you.
  • Right to Portability. You may have the right to receive a copy of personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and subject to certain exceptions.
  • Right to Opt Out of Sale, Sharing or Targeted Advertising. You may have the right to ask us not to “sell” or “share” your personal information or to opt out of the processing of your personal information for purposes considered to be “targeted advertising” under applicable privacy laws. Please note that if you visit our Site with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will automatically treat this as a request to opt out of the “sale” or “sharing” of information for the device and browser you use to visit the Site.
  • Restriction of Processing. You may have the right to ask us to stop or restrict our processing of personal information.
  • Withdrawal of Consent. Where we rely on your consent to process your personal information, you may have the right to withdraw that consent.
  • Appeal. You may have the right to appeal our decision if we decline to process your request. You may do so by replying directly to our refusal.
  • Managing Communication Preferences. We may send you promotional emails, which you can opt out of receiving at any time by using the unsubscribe option displayed in our emails. If you unsubscribe, we may still send you non-promotional emails, such as those concerning your account or orders you have placed.

You may exercise any of these rights where indicated on our Site or by contacting us using the details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to your request. In accordance with applicable law, you may appoint an authorised agent to make requests on your behalf to exercise your rights. Before accepting a request from an agent, we will require the agent to provide proof that you have authorised them to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request within the timeframe required by applicable law.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details provided below. If you are not satisfied with our response, depending on where you live, you may have the right to appeal our decision by contacting us using the details below or to lodge your complaint with your local data-protection authority. For the EEA, you can find a list of the data-protection supervisory authorities here.

International Users

Please note that we may transfer, store and process your personal information outside the country in which you live. Your personal information is also processed by employees and by third-party service providers and partners in those countries.

If we transfer your personal information outside Europe, we will rely on recognised transfer mechanisms such as the European Commission’s Standard Contractual Clauses or any equivalent contract issued by the competent UK authority, as applicable, unless the data is transferred to a country deemed to provide an adequate level of protection.

Contact

Email: bonjour@emee-foulard.com

Address: 42 rue Charles de Gaulle, Saint-Étienne, Loire, 42000, France

For the purposes of applicable data-protection laws and unless expressly stated otherwise, we are the controller of your personal information.